IPAC is a science and data center for astrophysics and planetary sciences. The organization had outgrown its booth and required a new design for upcoming conferences. The primary challenge was creating a cohesive space that accommodated the distinct branding and engagement needs of multiple missions and projects while maintaining a clear and unified IPAC identity.
Client
IPAC at Caltech
Project Type
Graphic Design
Category
Astrophysics
Credit
Melissa Weiss/IPAC
Integrating 3D renderings into the workflow enabled seamless adjustments as the client refined decisions on project selection, storage solutions, and branding priorities.
Utilizing dynamic, easy-to-install materials allowed for on-the-spot adjustments based on attendee flow. Additionally, backlit elements enhanced visibility, addressing a key limitation the organization had previously faced.